Month: July 2019

Email Marketing and SEO: How to Raise your Rank with Marketing Messages

Email marketing and SEO are more closely connected than you’d think. Most marketing experts associate Search Engine Optimization with things like keyword research and backlinks. However, the truth is that the marketing messages you send can play a crucial part too. Although your email campaigns aren’t ranked by search engines directly, they do make a …

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8 Ways to Build your Brand Reputation with your Email Marketing Strategy

Branding is something that all marketers understand. However, very few companies know how to embed their branding efforts into their email marketing strategy. As your business evolves, your brand is what makes you stand out. It’s how you avoid becoming another vending machine, churning out products and transactions. With branding, you develop a true relationship …

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